Dimitris Mavros

Dimitris Mavros

MRB HELLAS / General Manager

Skills / Expertise:

Marketing, Communication & Business Strategy, Political Consulting, Decision Making Intelligence,

Market Segmentation, Data Mining, Predictive Analysis, and Research Design. 360ο Expertise in Consumption, Media, Political & Socio-Cultural Behavior. Cardinal Designer and Senior analyst of “TRENDS”, “Socio-Cultural Values”, “T.G.I.”, Customer Experience (Cx) Expertise.

 

Education :

• University of Patras - Physics & Mathematics degree

• University of Athens – Master’s Degree in Digital Science

 

Experience / Accounts :

• Vice President of SEDEA (Association of Market Research Agencies) from 2020 until now.

• President of SEDEA (Association of Market Research Agencies) from 2016 until January 2020.

He was holding this position in the past, from 1997-2006.

• Chairman of the Executive Committee of the Leadership Sector from June 2010 until June 2016.

• Key Accounts: Major Greek & Multinational clients, Media, and Greek Governments

• Key Advisor of ESOMAR on Updating and Redesigning the International Codes for Opinion Polls and Social Research

• Vice President of I.A.B Hellas (Interactive Advertising Bureau) since 2022